Founder, Fillcoff

Saba Khan

Saba Khan is not just a name—she is a force behind vision, systems, and storytelling. With over a decade of experience across the hospitality and entertainment industries, Saba brings a rare combination of operational brilliance and creative magnetism to Fillcoff.

Her journey is deeply rooted in grit and resilience. Starting her career immediately after school, Saba balanced full-time work while completing her graduation and MBA, embodying the hustle, discipline, and determination that define her. She rose swiftly through the hospitality world, taking on managerial roles where she mastered the art of guest experience, team leadership, and crafting rock-solid SOPs that elevated service quality and optimized hotel operations.

In 2018, Saba stepped into the national spotlight as a participant on Bigg Boss, India’s most widely watched reality TV show. Her strength, authenticity, and grace resonated across the country, opening doors to the entertainment industry, where she flourished as a respected and recognized public figure.

Founder Image

Saba joined Fillcoff at its very inception, as a co-architect of the brand’s soul, identity, and presence. From building the brand narrative to curating its visual and emotional tone, she leads with both strategy and heart. With a passion for bringing the finest coffee to life, a drive to create meaningful impact, and a mission to shift culture, For Saba, Fillcoff is more than a brand—it’s a platform for creativity, connection, and meaningful change. Regards